Sonic Hook • The Memory Hook Engine

Hear it once.
Remember it forever.

Sonic Hook turns your message into a memory-driven sonic system — built for campaigns that convert and brands that last.

Built for: Campaign Response • Brand Memory
Explore Case Studies Choose Your Mission
sonic-hook_master.wav
Status: Ready for Campaign + Brand Deployment

Engineered for seamless digital & omnichannel deployment

TikTok & Reels
Radio & Spotify Ads
Landing Pages
WhatsApp Funnels

Most campaigns fail for one simple reason — they are seen, but not remembered.

Sonic Hook gives your brand a memory trigger visuals alone cannot create.

Ignored Visuals

Static visuals are easy to scroll past, ignore, or forget. In crowded feeds and noisy retail environments, attention disappears fast.

No Memory Trigger

Most brands communicate offers, but few create a repeatable cue that customers can instantly recall later.

No Reusable Sonic Asset

Without a sonic system, every campaign starts from zero. Sonic Hook turns sound into a reusable asset you can deploy again and again.

The Science of Recall

Why sound sticks when visuals fade.

The brain is built to filter out static visuals, but rhythm and melody stay active in memory. That is why a short sonic phrase can remain recognizable long after a campaign ends.

Sonic Hook uses this principle to turn brand messaging into a repeatable mental pattern — one that customers remember, recognize, and respond to.

How Sonic Recall Drives Response

Memory first. Action second.

1. Hear the Hook A sonic phrase interrupts attention and lands in memory.
2. Recognize the Brand The sound creates familiarity before the message is fully processed.
3. Trigger Response Customers are more likely to scan, message, click, or book.
4. Grow Recall Equity Repeated use turns campaign sound into lasting brand memory.
The Sonic Deployment System

One strategic sonic system. Multiple deployment formats.

Every Sonic Hook system is built around one clear strategic purpose — then adapted into multiple audio cuts for different campaign touchpoints.

01
15–20 Seconds

The Hook Cut

The recall trigger.
The shortest, sharpest deployment of the sonic system — built to interrupt attention, land instantly, and leave behind a memorable cue.

Built for fast attention capture
Optimized for short-form media
Used where brands only have seconds to be noticed
TikTok Reels Retail PA
02
45–60 Seconds

The Campaign Cut

The persuasion layer.
A more complete version designed to carry messaging, mood, and call-to-action in a way that supports campaign storytelling and drives response.

Adds emotional & promotional context
Supports message clarity and CTA
Best suited for conversion-oriented placements
Radio Ads YouTube Landing Pages
03
2–3 Minutes

The Full Version

The master expression.
The complete sonic expression of the strategic direction — used as the master version for deeper storytelling, premium presentation, and long-form brand moments.

Holds the full creative direction
Strengthens emotional identity
Suitable for premium or flagship usage
Brand Films Events Websites

One sonic strategy.
Three deployment formats. Built for different moments of attention.

Proven Across Industries & The 360 Ecosystem

Hear the Engine at Work.

Listen to how we turn complex business USPs and retail promotions into clear, memorable audio triggers.

Full-Funnel Execution

Built on the 360 Marketing Infrastructure.

Sonic Hook isn't just an audio file. It is built to plug directly into the 360 Marketing infrastructure — from street-level attention to digital capture and follow-up conversion.

Flyers Media

Flyers Media

Nationwide Distribution Infrastructure

Nationwide offline distribution. We combine physical flyers with auditory scan-to-win triggers.

Offline > Online Traffic
GamesAdv

GamesAdv

Interactive Gamification Platform

Gamified landing pages where your Sonic Hook provides the dopamine hit to boost lead capture rates.

Zero-Party Data
GoWhere

GoWhere Business

Smart Promos. Real ROI.

Smart promotions and marketing attribution. Track how your audio campaigns convert into actual footfall.

Campaign ROI Tracking
360connect

360connect

WhatsApp-first Business Ops System

Automate the follow-up. Send your audio hooks and deploy chatbot funnels directly via WhatsApp.

WhatsApp CRM & Sales
Powered By
360 MARKETING
1,200+ Clients
SMEs & MNCs Since 2007
Trusted By Leaders:
SkyWorld Uniqlo Michelin UOB Genting Faber-Castell LVMH Setia Aeon Cuckoo

Need a fully integrated campaign from hook to closing? Speak to our strategists.

Mission-Driven Sonic Systems

Choose the mission. We build the system.

Two strategic systems designed for two different business goals — immediate campaign conversion or long-term brand memory.

Objective Driven
Campaign Sonic
RM 1,899

Built for a single campaign objective — designed to drive immediate response, scans, and conversions.

1x Campaign Objective
Focused on a specific offer or launch
3 Deployment Formats
1x Full Campaign Version, 1x Campaign Cut, 1x Hook Cut
100% Commercial Rights
Deployment Strategy Guide
Build Campaign Sonic
The Ultimate Asset
Brand Identity
Brand Sonic
RM 3,899

Built for long-term brand identity and premium positioning. Create a lasting auditory signature.

Deeper Brand Discovery
Emotional tone, sonic positioning, and long-term memory direction.
3 Premium Deployment Formats
1x Master Anthem (2m)
1x Campaign Cut (60s)
1x Social Hook (15s)
Bonus: 3s Sonic Logo
A short-form branded sound mark designed for video intros, endings, and recurring touchpoints.
Long-term Asset Equity
Engineered for corporate events, TV/Radio campaigns, and permanent brand recognition.
100% Commercial Rights
Build Brand Sonic

Strategic Language Adaptation

Add-on for Campaign Sonic
Campaign Adaptation

Lyrical & cultural fit for 1 extra language

RM 899
Add-on for Brand Sonic
Identity Adaptation

Full strategic & emotional re-alignment

RM 1,899

Available in English • Mandarin • Bahasa Melayu • Localized Blends

The Sonic Production Workflow
(7–14 Days)

Every Sonic Hook system follows a structured production workflow — from strategic brief to final deployment assets.

STEP 01
Strategic Brief

We align on the mission first — campaign response or brand identity — including audience, objective, and deployment environment.

Objective • Audience • Tone
STEP 02
Sonic Direction

We shape the core sonic identity — melodic DNA, lyrical triggers, emotional tone, and strategic memory recall logic.

Hook • Mood • Recall Logic
STEP 03
Production & Cuts

We produce the master track, then engineer the specific deployment cutdowns (15s, 60s) for different moments of attention.

Master • Cutdowns • Review
STEP 04
Delivery & Launch

You receive the final plug-and-play asset kit, full commercial rights, and deployment guidelines for immediate launch.

Final Files • Rights • Deploy

Frequently Asked Questions

Everything you need to know about Campaign Sonic and Brand Sonic.

What is the difference between Campaign Sonic and Brand Sonic?

Do we own the commercial rights to the audio?

Why is Sonic Hook more affordable than traditional studio production?

Can you create the assets in English, Chinese, or Bahasa Melayu?

Build the sound people remember.

Because memory drives action.

Campaigns come and go. Visuals change every week. But the right sonic system can live in the customer's mind long after the scroll ends.

Start Your Sonic Hook

Ready to be unforgettable?

Get your custom proposal today.

WhatsApp Us

+6013 313 6060
Click Chat Now

Sales & Partnership

Managed by 360 Marketing Team
enquiry@360marketing.my

Headquarters

Century Ventures Capital Sdn Bhd
Level 41, Vista Tower, The Intermark,
348 Jalan Tun Razak, 50400 Kuala Lumpur,
Malaysia.
Tel : +603 2703 8425
Call : +6018 3111 282

Request Official Proposal

Tell us about your brand. Our strategist will review it before we connect.